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PROFESSOR MARSTON AND THE WONDER WOMEN
Client: Sony Pictures Home Entertainment
Service: Publicity
Brief:
Promote the home entertainment release of Professor Marston and the Wonder Women, targeting the female 18-34 audience. Utilize the film’s beautiful mid-century period costumes in a dynamic way to generate media coverage and buzz around the Home Entertainment release.
Solution:
We hosted an experiential event in partnership with a 1940s lingerie boutique where key female press and lifestyle influencers were invited to a film costume exhibit and panel discussion with Writer / Director, Angela Robinson, and Costume Designer Donna Maloney. To cap off the empowering evening honoring the true Wonder Woman origin story, and the female filmmakers in attendance, a ‘Wonder Woman’ inspired corset fitting and a gift was provided to all of our guests.
Results:
Social media posts from the event reached an overall audience of 1.2 Million, with over 7.2K Likes and 97% positive comments on Instagram posts, and 147.5K Twitter impressions in the 24 hours following the event.
Everything is a copy of a copy, of a copy, of a copy, of a copy, of a copy, of a copy, of a copy, of a copy, of a copy…
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Produced by Kamp Grizzly | Portland, Oregon
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